04 — Small / freelance AI agencies in Spain
Last updated: 2026-04-15. Micro / new / regional players with interesting packaging or angles.
Creamos IA — Bilbao
- Founders: Gonzalo + Asier.
- Angle: AI agency automating calls + ~30% of admin tasks for Spanish SMEs.
- Signal: Press feature in Emprendedores.es, 2025.
- Interesting: "automate 30% of admin" is a concrete, measurable upsell framing — a good steal-this angle.
- Source: Emprendedores 2025
AI Mate — Girona
- Hybrid: AI automation agency + SaaS for SMEs.
- Services: document classification, support copilots, reporting.
- Signal: El Referente TOP25 startups IA 2026.
- Interesting: productized agency — build once, rent across clients.
Ainertia — Córdoba
- Angle: Industrial AI — predictive maintenance, digital twins, energy optimization, Andalucía-focused.
- Signal: El Referente TOP25 2025-12-10.
- Interesting: regional + industrial specialization = underserved vs Madrid-centric competition.
Zertia — Pozuelo de Alarcón (Madrid)
- Angle: AI governance + EU AI Act auditing / certification consultancy.
- Signal: El Referente TOP25; positioned for AI Act full entry-into-force Aug 2, 2026.
- Interesting: time-bounded regulatory wedge. Huge for any agency adding a "compliance review" service in H2 2026.
CloneByMe — Murcia
- Angle: No-code platform to build custom generative AI assistants with governance controls.
- Signal: El Referente TOP25 2025-12-10.
- Interesting: white-label agent builder — potential partner for sub-contracting.
SumoPPM — Spain
- Angle: "all-in-one" AI SaaS suite for SMEs — agents, dashboards, workflows, document AI, plug-and-play.
- Signal: El Referente TOP25.
- Interesting: bundle as a product; agency angle would be installation + customization.
Physia — Alicante
- Vertical: Generative AI clinical assistant for physios + psychologists (WhatsApp + web), protocol automation.
- Signal: El Referente TOP25. Founded 2024.
Troper — Spain
- Vertical: AI medical report automation from consult transcriptions (clinical-Spanish-trained).
- Signal: El Referente TOP25.
Brandfy.ai — Álava / País Vasco
- Vertical: Generative AI brand-identity builder (logo, palette, typography, brand book) for agencies.
- Signal: El Referente TOP25.
- Interesting: sells to agencies — potential tool for my own Mariachiart-style brand work.
Golden Owl — Alicante
- Angle: B2B SaaS multifaceted intelligence for compliance/risk/strategy; Parque Científico Alicante.
- Signal: El Referente TOP25.
Treecovery — Madrid
- Angle: AI-driven urban tree conservation "TreenFluencer".
- Signal: El Referente TOP25; 2024.
- Interesting: OSINT + AI + social impact — aligns with my meclive.com profile.
Weavers AI — Madrid
- Vertical: AI financial-wellbeing for banks/insurers/employers.
SheAI — Barcelona
- Angle: B2B AI education platform closing gender gap in AI.
- Useful as a speaking/B2B channel; not a direct competitor.
BierzoSEO — León (Kit Digital angle, micro team)
- Angle: regional SEO + AI content + automation, Agente Digitalizador.
- Signal: covered in 08_kit_digital.md. Regional underdog with Kit Digital credential = winning combo for pyme clients in rural Spain.
A Meiga Marketing — Santiago de Compostela (Galicia)
- Angle: Early-mover Kit Consulting advisor in Galicia.
- Signal: covered in 08_kit_digital.md.
- Interesting: first-mover regional positioning in a Spanish comunidad autonoma — replicable for Cataluña / Valencia coastal.
Patterns worth stealing (summarized in 09_steal_this.md)
- Concrete-% framing ("automate 30% of admin").
- Regional focus = less competition (Bilbao, Córdoba, Girona, Santiago de Compostela).
- Time-bound regulatory wedge (EU AI Act Aug 2026 → compliance services).
- Sell to other agencies (Brandfy.ai, CloneByMe) = B2B² model.
- Vertical specialization wins pyme long tail (fisios, despachos, clínicas, industria).
- Productized agency (AI Mate) → better margins than pure services.
Sources
El Referente TOP25 2025-12-10 · Emprendedores.es 2025 · EU-Startups 2026-01-30 · Saima.info · plus individual agency sites (links TBC on next run's landing-page deep dive).