07 — Demand side: AI adoption in Spanish businesses

Last updated: 2026-04-15.

A. AI adoption Spain — 5 cleanest stats

• 21.1% of Spanish firms (10+ employees) used AI in Q1 2025 — +8.7 pp YoY. INE, 22 Oct 2025
• 25.7% AI adoption in Services sector (highest of all macro-sectors), Q1 2025. INE, 22 Oct 2025
• ~50% of firms with 250+ employees use AI in 2024 (+11 pp vs 3 yrs ago). ONTSI Indicadores de uso de IA en España 2024, Apr 2025
• Spain: 9.2% enterprise AI adoption in 2023 vs 8.0% EU average, growing 9.3%/yr (~4× EU pace). EC Digital Decade Spain Country Report 2024, 2 Jul 2024
• PYMEs: 2.9% AI usage 2025 vs 2.13% 2024 (+36.2% YoY) across 68k-firm sample. IndesIA Barómetro adopción IA en PYMEs 2025
• Bonus: 70% of Spanish firms report measurable profit gains from AI, 77% productivity. EY II Barómetro Europeo IA, Jul 2025

B. Sectors buying most AI services

Ranked (ONTSI 2024 + INE Q1 2025 cross-check):

1. Information & Communications — 46.6% (ONTSI 2024).
2. ICT sub-sector — 45.0% (ONTSI 2024).
3. Scientific & Technical Activities — 26.1% (ONTSI 2024).
4. Services (aggregate) — 25.7% (INE Q1 2025).
5. Financial Services — >30% digitalised, leading "mature" sector for AI spend. Adigital/BCG 2025
6. Public Administration — biggest YoY AI jump, NextGen-driven (Adigital 2025).
7. Industry / Manufacturing — laggard on base, fastest PYME growth (IndesIA, +36% YoY 2025; Repsol, Navantia, Airbus consortium).

C. Hiring signals — Q1 2026

Spain is projected to create 52,000+ AI-related jobs in 2026; Q1 2026 already saw 14,000+ active listings aggregated across LinkedIn, InfoJobs, Tecnoempleo. Javadex/ONTSI cross-compilation 2026

Top hiring sectors (share of AI/ML offers Q1 2026): Banking/Finance 22% · Consulting 19% · Telecom 12%.

Top employers posting AI/ML roles (frequency-ranked, exact per-company counts not public):

1. BBVA — AI Engineers, LLM, data scientists (largest AI lab in ES banking)
2. Santander — ML Engineers, MLOps
3. CaixaBank — Data/AI transformation
4. Telefónica / Telefónica Tech — platform + client-facing consultants
5. Indra / Minsait — AI consulting
6. Accenture Spain — largest AI consulting bench
7. Deloitte / EY / KPMG / PwC Spain — GenAI transformation
8. Repsol — industrial AI (IndesIA)
9. NTT Data (ex-everis)
10. Capgemini Spain

LinkedIn: 3,000+ active ML roles nationwide. InfoJobs: ~100–200 per major employer. Senior ML Engineer salary band: €55–85k (Javadex 2026). LLM/AI Engineer postings +340% vs 2024.

D. PYME pain points (2025–2026)

1. Skills shortage — only 1.94% of Spanish university degrees are AI-related. IndesIA 2025
2. High implementation cost — #1 cited barrier. Banco de España EBAE Q2 2025
3. Data quality / availability — PYMEs lack clean datasets (Banco de España EBAE Q2 2025).
4. Training unmet — 78% of Spanish workers want AI training, SMEs rarely provide it. ONTSI/Red.es 30 Apr 2025
5. Regional divide — Madrid 30% firm adoption / 4.2% PYME vs nat'l avg 2.9%. CAM 3 Nov 2025
6. Cloud under-adoption — 27.2% vs EU 38.9% (DESI 2024). Limits AI deployment readiness.

E. Grant money in the pipeline

• Kit Digital: total budget €3,067M NextGenEU. AI solutions now in catalog. Unexecuted funds reinvested through and beyond 2026 (Orden TDF/39/2026). (Plan de Recuperación)
• Kit Consulting: €300M NextGenEU, for 10–249 empl firms. Grants €12k / €18k / €24k by firm size. AI Advisory is one of three priority categories.
• Combined pipeline: €3.367B, AI explicitly named in both programs.
• March 2026: Government announced additional €40M plan for SME AI use-case democratization (MTDFP).

Disbursement %: not found in public sources as of April 2026 — but regulatory reinvestment rule implies sub-100% execution (pot still substantial).

F. 5 data-backed pitch angles for a new agency

1. "From 21% to 50%: catch the mid-market wave." Large firms already ~50% adopted; mid-market (50–249) is fastest-closing gap with €24k Kit Consulting vouchers still on table.
2. "Banking + Consulting = 41% of AI hiring demand." Position as white-label ML delivery arm for tier-2 banks and boutique consultancies that can't staff fast enough.
3. "Kit Consulting fulfilment partner." €300M envelope, AI Advisory pre-funded — register as advisor, bill the state.
4. "Close the training gap." 78% of workers want AI training; only 1.94% of degrees cover it. Productized GenAI enablement for pyme workforces is an open lane.
5. "Regional arbitrage." Madrid hits 30% firm AI adoption; rest of Spain trails badly. Near-shore delivery to Valencia, Andalucía, Galicia, Aragón — lower competition, same funding.

G. Q1 2026 Macro Update (added 2026-04-16)

• Only 4% of AI investment in Spain has generated returns in 2026. Globally, only 39% of AI-adopting companies report positive ROI. Ecosistema Startup, Apr 2026
• AI captures 50% of European VC in Q1 2026 — €17.6B total VC in Europe, AI = dominant category. Ecosistema Startup, Q1 2026
• Spain injected $11.3M into a new AI/tech startup fund (government-backed). Tekios, Jan 2026
• AESIA (Agencia Española de Supervisión de IA) launched "Laboratorio de Ideas" — a think tank for AI policy and regulation. La Moncloa, 9 Apr 2026
• First GEO agency ranking published in Spain (MarketingDirecto, March 2026) — measuring brand visibility in ChatGPT, Claude, Gemini, Perplexity. Indicates GEO as emerging service category.
• TOP25 AI startups Spain 2026 (El Referente, Dec 2025): key names — Crata AI (Barcelona, process automation), CloneByMe (Murcia, no-code AI), Orga AI (Valencia, conversational), AI Mate (Girona, automation training).
• VC-backed AI startups with significant rounds: Maisa $30M (agentic automation), Murphy $15M (AI debt collection), Afori €4M (insurance AI), Genesy €5.5M (B2B lead gen), Throxy $6.2M (AI outbound), Omnia €3.5M (AI content positioning).

Pitch angle #6: "Solo 4% de las inversiones en IA han dado retorno. ¿Por qué? Porque contratan enterprise consultants para proyectos de €200K+ sin medir ROI. Yo hago pilots de €990 con ROI-dashboard incluido. Si no funciona, lo paras. Si funciona, escalamos."

H. Q2 2026 Macro Update (added 2026-04-22)

• Q1 2026 global VC = $300B (all-time record). $242B in AI (80% of total). AI startup funding dominates every metric.
• Spain's 36 AI startups = $740.3M aggregate funding ($20.6M average per company, as of March 2026).
• Theker Robotics (Barcelona): €18M seed — largest seed round in Spanish history. AI robots for industrial automation. Inditex as strategic investor.
• Kabilio: €4M raised — AI-native accounting/tax/invoicing for Spanish SMEs and accounting firms.
• Biorce: €8.5M raised — AI platform for clinical trials (560K+ trials trained). 4YFN Awards 2026 winner at MWC Barcelona.
• Samaipata Fund III: €110M target — explicit AI-native mandate, first close €70M.
• Kit Digital 2026 expanded — new AI categories (CRM+AI, BI+AI, Process+AI), 10,700+ agents, no deadline limit.
• IDC España: 250% ROI in 12 months for SMEs automating with specialized consultancy. Break-even in 2-4 months.
• AI agent pricing benchmark 2026: setup €800-5,000, maintenance €70-200/mo. SME total: €100-400/mo.
• GEO now mainstream: 3 separate rankings published in Q1 2026. Dobuss = #1 GEO (EEE) + #1 SEO (SE Ranking).

Pitch angle #7: "Kit Digital 2026: CRM+AI, BI+AI, Process+AI. 10,700+ agents. No deadline. Your competition is registering NOW."

Pitch angle #8: "IDC: 250% ROI in 12 months for SMEs. My setup starts at €990."

Update 2026-04-25

VC & Funding

• Xoople (Madrid): $130M Series B (April 6, 2026) — largest Spanish AI round of the year. Total raised: $225M. Unicorn valuation. Satellite constellation + EarthAI platform. Led by Nazca Capital, backed by CDTI (govt), MCH PE. Partnership with L3Harris (US defense). Verticals: agriculture, insurance, infrastructure, government.
• Seaya Growth Tech Fund I: €1B target, €300M EIF anchor (Feb 2026) — Spain's largest VC vehicle ever. Focus: applied AI, deeptech, fintech, climate. Pan-European Series C investments. EIF = catalytic anchor investor.
• Spacebackend: €1.8M raised (April 21, 2026) — AI for aerospace industry.
• BASE4 Biosciences: €850K (April 22, 2026) — backed by Kfund, Itnig Fund, Masia VC.

Regulatory

• AEPD: orientaciones sobre IA agéntica (Feb 18, 2026) — first regulatory guidance on AI agents in Spain. Requirements: governance, DPO participation, memory compartmentalization, data lifecycle traceability, human oversight, consent management. Impact: every AI agency building agents must now comply → compliance = selling point.
• AESIA Laboratorio de Ideas (April 9, 2026) — Spanish AI Supervision Agency launched its Ideas Lab. Minister presented it in A Coruña. Spain = first EU state with dedicated AI supervision agency.

Demand Stats

• Only 12% of Spanish SMEs use AI (Cámara de Comercio de España, Jan 2026) — 88% gap. Huge opportunity.
• SMEs using AI save 20-40% operational time on repetitive tasks (NorthernBytes/industry report).
• Gartner: 80% of customer interactions managed by AI agents by end 2026.
• SPRI (País Vasco): 60% a fondo perdido, up to €100K per company for AI projects. Open March 21 – November 2, 2026. Combinable with Kit Digital.
• Kit Digital 2026 AI categories now live: CRM+AI (up to €12K), BI+AI (up to €12K), Process+AI (up to €12K). For micro: €2-3K. Convocatoria reactivated until funds exhausted.

Pitch angle #9: "88% of Spanish SMEs don't use AI yet. SPRI covers 60% of project cost (up to €100K). Kit Digital covers another €12K. Your total out-of-pocket: almost zero."

Pitch angle #10: "AEPD published AI agent compliance guidelines Feb 2026. My bots are designed AEPD-compliant from day one. Your competitor's bots probably aren't."

Sources

INE · ONTSI · EC Digital Decade · Banco de España · IndesIA · EY · Adigital/BCG · AMETIC · Javadex · Plan de Recuperación · CAM · DESI · Ecosistema Startup · El Referente · MarketingDirecto · Tekios · La Moncloa · SeedTable · Novobrief · AI Funding Tracker · BOE · IDC España · Flowmatic · TechCrunch · EIF · AEPD · AESIA · NorthernBytes · SPRI · Cámara de Comercio.

Update 2026-04-26

Investment Climate — Q1 2026

• Spain startup investment dropped 30% in Q1 2026: only €731M across 79 rounds (source: El Referente).
• But AI dominates VC globally: Q1 2026 = $300B global VC (all-time record), $242B in AI (80%).
• AI captures 50% of all European VC in Q1 2026 (€17.6B) (source: Ecosistema Startup).
• Eaship: €1M seed from Swanlaab (April 2026) — AI SaaS for industrial logistics. Shows industrial AI gaining traction.
• Startups spend 50% more on AI than on payroll in 2026 (source: Ecosistema Startup) — signals deep AI adoption at startup level.

Government Initiatives — April 2026

• AESIA Laboratorio de Ideas (April 9, 2026): Spain's AI Supervision Agency created an Ideas Lab to foster ethical AI innovation. Spain hosted first UN Scientific Panel on AI meeting in Madrid (April 22-24).
• €40M Government investment to democratize AI access for startups and SMEs.
• Spain = first EU state with dedicated AI supervision agency (AESIA), now recognized globally.
• IA 2026 warning: Companies risk losing 20% profitability without AI automation (Ecosistema Startup study).

Market Size Indicators

• Clutch.co: 262 AI companies listed in Spain (April 2026), up from ~200 estimated in Q1.
• Sortlist: 100+ AI companies in Spain on their platform.
• Geographic spread: AI agencies now active in Benalmádena, Calahonda, Alicante, Granada, Manresa, Huelva — not just Madrid/Barcelona/Valencia anymore.

Update 2026-04-29 — Run 9

Funding Snapshot April 2026

• Freepik → Magnific (Malaga): $230M ARR fully bootstrapped, 1M+ paying subscribers, 4M+ images/day. Andreessen Horowitz named them #1 generative AI web company in Europe. Rebranded from Freepik to Magnific (April 2026). CEO Joaquin Cuenca Abela (ex-Panoramio/Google).
• Ringr.ai (Spain): €3M raised January 2026 for European expansion. Enterprise AI voice agents. Clients: Telefónica, Securitas Direct, Wallbox, Vocento. ISO 27001. NVIDIA Inception Program.
• Traza (Spain): €1.7M pre-seed (April 2026) from Base10 Partners + Kfund + a16z scouts. AI agents for procurement/supply chain.
• Spain Q1 2026 aggregate: €731M in 79 rounds (-30% YoY, -21% deals). Megarounds dominated: PLD Space €180M, Universal DX €62M. Series A grew 48% while seed fell 34%.
• European context: Q1 2026 = $17.6B VC (+30% YoY). AI = 50%+ of all European VC for first time. Deal volume fell 40% — capital concentrating into fewer, larger rounds.
• Tracxn data: Through April 2026, $755M raised in 77 equity rounds in Spain (vs $1.43B same period 2025).

Enterprise AI Adoption — New Stats

• Deloitte State of AI 2026 (Spain): 85% of Spanish companies plan to increase AI investment next fiscal year. ~1/3 expect increases >20%. 68% cite efficiency/productivity as main benefit. 49% cite regulation as main barrier.
• NTT DATA Global AI Report 2026: 19% of large Spanish companies have mature AI strategies (vs 15% globally — Spain above average!). 60% report 5-15% profit improvement from AI. 93% say they have sufficient budget for AI. 7/10 executives do NOT plan to pause junior hiring.
• AI-leading firms: 2.5x more likely to report >10% revenue growth and 3.6x more likely to operate at 15%+ profit margins (NTT DATA).
• Trust factor: 80% of Spanish companies say they trust AI more now than 2 years ago (Deloitte). But 70% show high concern about proprietary data usage. 84% globally have NOT redesigned jobs for AI.

Government & Regulatory — April 2026

• €72.6M in AI public contracts expiring/renewable in next 12 months (118 contracts). Peak months: October-November 2026. Source: TendersTool analysis.
• Nasertic AI Lab 2026 (Navarra): Open tender for AI training program (15 companies) + generative AI consulting for 6 companies. Deadline: May 4, 2026.
• AESIA + Instituto de las Mujeres: Formal agreement (BOE April 10, 2026) to supervise AI for gender equality and combat digital manipulation.
• Spain €100M IPCEI-AI investment announced at MWC Barcelona — AI computing infrastructure + talent + applied AI. But = 0.04% of US/China spend.
• Kit Digital 2026 update: 3 new AI categories added (CRM+AI, BI+AI, Process+AI) via Orden TDF/39/2026. Aid up to €24K. BUT: NO convocatoria open as of April 2026. Regulatory framework exists, application window does NOT.
• DesafIA Madrid 2026: Madrid government program offering up to €50K per AI startup solving urban challenges.

Key Insight: Kit Digital AI Gap

Despite much noise about Kit Digital adding AI categories, there is currently NO way to apply. All previous calls are closed by Red.es. Agencies marketing "Kit Digital AI 100% subvencionado" are selling a promise that cannot be fulfilled until a new convocatoria opens. This creates a trust risk for agencies relying on this message.

Update 2026-05-27 — Run 10

New Funding Rounds (May 2026)

• Didit (Spanish founders, YC W26): $7.5M seed (May 26, 2026). AI-native identity verification. 1,500+ B2B customers, 220+ countries, profitable. Validated by Spain's SEPBLAC/CNMV as more secure than in-person verification. Investors: Y Combinator, Pioneer Fund, Orange Collective.
• Biorce (Barcelona): €43.8M Series A (Feb 2026) — CORRECTED from previous €8.5M figure. AI clinical trials acceleration. 4YFN Awards 2026 winner.
• Optimitive (Vitoria-Gasteiz): €5M Series A completed Feb 2026. Real-time AI optimization of industrial energy. Named in TechFundingNews "Top 10 AI Startups Spain 2026".
• TetraxAI: €1.5M (Jan 2026). AI for due diligence in clean energy projects.
• Drelife: €800K (May 20, 2026). Source: El Referente.
• Methinks Software (Catalonia): €2.19M grant from Agencia Estatal de Investigación. AI healthcare software.

New VC Vehicle: Ispania Growth Fund — €300M (May 20, 2026)

Qatar Investment Authority (QIA) + COFIDES (Spain's state finance institution) launched joint €300M fund managed by Portobello Capital. Targets Spanish SMEs in green transition, digital transformation, and advanced tech. Largest sovereign wealth fund co-investment vehicle for Spain in 2026.

Acquisitions

• Helsing (Germany, €12B valuation) acquired Keybotic (Barcelona) — AI robotic dogs for industrial inspection. Defense-AI convergence.
• Factorial (Barcelona HR unicorn) acquired YepCode — building AI-powered HR integrations.
• DCycle (Spain sustainability) acquired ESG-X (Germany) — AI for ESG data.

Magnific Rebrand Confirmed (April 28, 2026)

Freepik officially rebranded to Magnific. Updated stats: $230M ARR, 1M+ paid subscribers, 290+ enterprise teams (BBC, Puma, Amazon Prime Video, DAMM). Business plan launched Jan 2026: 2,000+ subscriptions in 6 weeks. Still bootstrapped, never raised VC, profitable. CEO: Joaquín Cuenca Abela, Málaga. #11 top genAI web company globally (a16z ranking).

TechFundingNews "Top 10 AI Startups Spain 2026" (May 19, 2026)

1. Job&Talent (workforce), 2. Xoople (satellite AI), 3. Biorce (clinical trials), 4. Fracttal (asset mgmt), 5. Universal Diagnostics (cancer screening), 6. Tucuvi (healthcare voice AI), 7. Sherpa AI (federated learning), 8. Optimitive (energy), 9. Lang AI (CX), 10. Delfos Energy (energy AI).

Novobrief "Top 5 AI Startups Barcelona" (May 11, 2026)

1. Danelfin (AI stock picking), 2. Murphy (AI collections — already in our CSV), 3. Alinia AI (AI guardrails/model safety, funding: Raise Ventures + Speedinvest + Precursor), 4. SheAI (AI education for women), 5. (security/AI infra).

Macro Stats Update

• 392 AI startups in Spain have raised combined €1.6B since 2020 (South Summit 2026 report).
• Spain = 5th-6th largest AI market in Europe by investment volume, €3.3B total AI funding since 2020 (Dealroom).
• AI was #1 funded sector in Spain 2025: €717M invested.
• Total Spanish startup ecosystem value: €123B (Barcelona: €51B).
• Barcelona raised €115M in VC for AI startups in 2025 alone.
• AI + defense captured 51% of total investment volume in Q1 2026.
• AI startups command 38% valuation premium in first funding rounds vs non-AI.
• ENISA reached €1.5B milestone in total startup financing (May 22, 2026).
• CDTI launched NEOTEC 2026: €20M+ in grants for tech startups (April 13, 2026).
• South Summit Madrid scheduled June 3-5, 2026.
• Catalonia courting Silicon Valley as Europe's AI sovereignty debate deepens (Novobrief, May 22).

Government AI Contracts & Tenders (May 2026)

• OEI AI Systems Development (LIC. 03/2026): $210K tender for AI software development (vocational training + project management AI). Deadline: May 25 (under evaluation).
• Kit Espacios de Datos (Red.es, C055/25-SI): €60M total for companies joining data spaces. Closed March 31, oversubscribed. Concessions ongoing (R0011 published May 25).
• Nasertic AI Lab 2026 (Navarra): €30K tender for AI training (15 companies) + consulting (6 companies). Offers closed May 4. Award NOT YET published.
• EU deadline for NextGenerationEU funds: Must be resolved by August 2026 (hito CID 208).
• EU Commission confirmed (May 12, 2026) that AI agents are subject to the EU AI Act (RIA) — relevant for all agencies deploying agentic AI.

Kit Digital Update (May 2026)

No new Kit Digital AI convocatoria open. Orden TDF/39/2026 framework ready but Red.es has NOT opened application windows. Key detail: program now has no fixed expiration — runs until funds exhausted. Over €3.4B executed across 860,000+ grants (2022-2025). "Ticket Innova 2026" — companion program possibly open since May 5 with up to €7K additional (unverified on official sources).

New Data Source: iaLicitaciones.com

AI-powered SaaS for public tender search, analysis, and proposal generation. 500+ enterprise clients. Plans from €29/month. Potential CSV entry as vertical AI tool for public procurement.

Update 2026-05-28

Regulatory: Spain AI Law Approved (May 26, 2026)

• Ley Orgánica para el buen uso y la gobernanza de la IA — approved by Spanish government
• AESIA designated as national AI supervisor
• Fines: up to €35M / 7% of revenue for banned AI systems; €15M / 3% for high-risk misuse
• First EU member state with operational AI supervisory body
• Regulatory sandbox maintained for innovation

EU AI Act: "Omnibus Digital" Revision

• Just 2 years after approval, EU AI Act facing amendment via "Omnibus Digital" regulation
• Concerns: original regulation too burdensome for companies
• Creates regulatory uncertainty for agencies offering AI compliance services

Funding Activity — May 2026 (Barcelona dominates)

M&A Wave May 2026

• Helsing (German defense AI) acquired Keybotic (Catalan robotics)
• Factorial (Barcelona unicorn) acquired YepCode (AI integrations)
• Dcycle (Spanish sustainability AI) acquired ESG-X (Germany)

New Investment Vehicles

• Ispania Growth Fund: €300M (Qatar Investment Authority + COFIDES) for green/digital SMEs
• Mouro Capital Fund III: $400M (Banco Santander) for fintech/AI
• Masia.vc: Emerged as most active early-stage Spanish AI investor (backed Didit + Overwatch AI in same month)

Labor Market Signal

• AI job offers multiplied 9x in Spain in 5 years (Periodico del Talento, May 28 2026)
• AI-related salaries 25% higher than equivalent non-AI positions
• ChatGPT usage in Spain: 4% → 28% between 2023-2025 (Funcas study)

South Summit Madrid 2026 (June 3-5)

• Theme: "AI Convergence" — 50% of 100 finalists use AI as core technology
• 4,500+ applications from 110 countries, 100 selected
• 44 Spanish finalists (19 Madrid, 15 Catalunya, 4 Valencia, 2 Andalucía, 2 Navarra, 1 Murcia, 1 Basque)
• 57% facturan >$150K, 60% raised >$1M — increasingly mature startups
• Since 2012: 1,134 finalists raised €17.9B total. 85% survival rate.

Government AI Tenders

• CSIC Drago supercomputer: €2.2M for AI servers (PERTE Chip EU funds, February 2026 tender)
• Nasertic AI Lab 2026 result still pending (deadline was May 4)
• New tools: Sophia by Anphis (59-199€/mo AI tender matching), Gobierto (AI procurement analysis)

Update 2026-06-01 — Fresh macro data

AI ecosystem scale

• 680+ active AI startups in Spain as of March 2026 (Javadex). Up from 392 (South Summit 2026 count).
• €3.1B in VC raised by Spanish startups in 2025. AI was #1 sector at €717M (Dealroom).
• €3.3B total AI funding since 2020 in Spain. Spain = 4th-5th largest AI ecosystem in Europe.
• Barcelona alone: €115M in AI startup VC funding in 2025 (Novobrief).
• Average Serie A for Spanish AI: €8.5M (+67% vs 2023).
• AI engineers in Spain: avg €55K/year (42% less than London). Cost advantage for agencies.

Fresh funding rounds (May 2026)

Corrected funding totals

• Biorce: confirmed $52M (~€44M) total — was €8.5M seed in prior records. DST Global Partners, Mistral AI co-founder invested.
• Sherpa.ai: €11M new round April/May 2026, total now $47.6M.
• Tucuvi: €17M January 2026 from Seaya + Frontline + Cathay Innovation.
• Fracttal: $35M for AI predictive maintenance (Riverwood Capital lead).

Spain AI Law impact

• Spain AI Law (Ley Orgánica) approved May 26, 2026.
• Fines: up to €35M / 7% revenue for banned AI systems; €15M / 3% for high-risk; €500K / 0.5% minor.
• AESIA: 35 employees, plans 50 by end 2026. Director: Alberto Gago.
• Compliance consulting = immediate new revenue stream for AI agencies.

Job market

• AI job offers x9 in Spain in 5 years (Periódico del Talento, May 28, 2026).
• Salaries +25% for AI roles.
• 420,000 entry-level jobs in Spain require AI skills (22% of analyzed postings).
• ChatGPT usage in Spain: 4% → 28% between 2023-2025 (Funcas).